Refresh the brand to better reflect Mistix Men’s modern identity. Create high-impact visuals that attract a younger, style-conscious male audience. Maintain strong product recognition while introducing a more energetic visual direction. Build trust through design-driven credibility (e.g. money-back guarantee badge, product benefits).

Visual Identity Refresh : Designed a unique, comic-inspired bearded astronaut mascot, adding personality and memorability. Chose bold color blocking (orange, teal, and black) to project confidence and contrast. Kept the logo bold and edgy with brushstroke-style typography to maintain masculinity.